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Metallica, 72 Seasons - Warner Music Group
PHOTOGRAPHY · ART DIRECTION
During my time working for Warner Music, I was tasked to execute a number of product / merchandise photoshoots for artists on their roster. For Metallica's 72 Seasons, I was sent a package including their vinyl pressing and a tee shirt. Metallica was seeking younger, college-aged models to represent their brand, as much of their demographic is older.
MY ROLE
Art Direction, Photography
TIMELINE
1 Week
TEAM
1 Artist (me)
TOOLS
Lightroom, DSLR photography
Metallica selected these images to promote their 72 Seasons release for college markets. WMG continues to store these images in their resources for upcoming promotions.
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